Global Marketing Programs Manager

  • Stockholm
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Do you want to work with a market-leading solution, front-line technology and team-up with driven, dedicated, and skilled people?

inRiver is a highly ambitious, global company with 40% growth in the software industry. At inRiver, you are guided by our values and work in an entrepreneurial atmosphere.   You team up with amazing talented people where our strong High Five culture provides a collaborative platform supporting our globally growing organization.

As inriver’s Global Marketing Program Manager, you’ll be responsible for creating and executing our global demand generation programs. You enjoy working in a cross-functional, cross-regional team and get excited about communicating with many different stakeholders. Supporting a marketing campaign from the initial brainstorming over the production of key messages and creative assets to the regional execution motivates you. Energy, enthusiasm, and the ability to learn are as vital as experience, managing complex projects, and having fun creating something #asONE.

Tasks

  • Create, coordinate and execute quarterly global demand gen campaigns in collaboration with the Marketing team, other inriver departments and external suppliers
  • Prepare campaign theme, messaging and brief with the global communications director and input from key stakeholders in Marketing, Sales, Product and Services
  • Brief and support designers and external suppliers regarding creation of campaign assets and related promotional material
  • Collaborate with regional field marketing to localize global campaigns and coordinate regional promotions
  • Develop, implement and manage campaign-/ persona-specific nurturing programs (incl. set-up in marketing automation tool)
  • Brief Sales and Partner team regarding campaign messaging and execution
  • Partner with cross-functional teams to optimize experiences throughout the demand generation funnel to increase conversion
  • Measure and report on campaign results by channels to distill learnings and insights that can be shared with stakeholders across broader teams
  • Work closely with the event team to plan/execute our annual digital conference
  • Work closely with the product marketing team and with the community team to execute customer and partner communications.

 

Requirements

  • BA/BS in Marketing, Communications or related degree
  • 5+ years of marketing experience, especially in B2B SaaS
  • Strong presentation and communication skills
  • Attention to detail with outstanding project management skills
  • Strong interpersonal & influencing skills to drive business priorities within the larger organization as well as to work with cross-functional partners to win as one team
  • Creative thinking capabilities that include an interest to learn and adopt new marketing strategies and tactics
  • Possess a working knowledge of Google Analytics and marketing tools (e.g. CRM, marketing automation, ABM)
  • Experience with working in cross-functional, global teams 
  •  


And of course, we’re looking for someone to live and embrace our core values 

  • We act responsibly 
  • We have fun while winning 
  • We take action 
  • We simplify 
  • We are trustworthy 

- No one is as smart as all of us!

Locations

Amsterdam, Malmö, Chicago, IL and Stockholm

Or, know someone who would be a perfect fit? Let them know!

Barbara Strozzilaan 201
1083 HN Amsterdam Directions View page

Malmö

Södra Tullgatan 4
211 40 Malmö Directions sales@inriver.com +46 40 97 38 80 View page

Chicago, IL

125 South Wacker Drive
60606 Chicago, IL Directions +1 312 988 0904 View page

Stockholm

Mäster Samuelsgatan 36
111 57 Stockholm Directions View page

Goal-oriented, hardworking, dedicated, and good fun.

Our global team of inRiverians is a dedicated team of professionals where each individual contributes to the strength of our company. We all work toward our common goal of bringing a truly extraordinary PIM solution to the market. Together, as a team, we create global SaaS solutions that are both agile and smart. 
Want to join our fast-growing, global team? 

Already working at inriver?

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